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Social Media Marketing

The Social Media Marketing program is designed to prepare students for a career in today’s fast-growing digital marketing industry.

For help choosing a program, meet Sima Daneshbar, EduPath’s college advisor.

OVERVIEW

The Social Media Marketing program is designed to prepare students for a career in today’s fast-growing digital marketing industry.

Students will learn how to create and manage effective marketing campaigns across major social media platforms while developing practical skills in digital strategy, analytics, and content creation.

About Program

The Social Media Marketing program provides students with hands-on training in modern digital marketing techniques used by businesses to build brand awareness and engage customers online.

Throughout the program, students learn how to plan, execute, and manage marketing campaigns across platforms such as Facebook, Instagram, LinkedIn, and other emerging channels. The curriculum also covers content creation, audience targeting, and performance tracking using analytics tools.

Students will gain knowledge in digital strategy, business communication, and marketing fundamentals, helping them understand how to connect marketing efforts with real business goals.

The program includes a practicum placement, allowing students to apply their skills in a real-world environment and gain valuable industry experience before graduation.

Program Highlights:

• 40-week diploma program with practical training

• 120-hour practicum for real-world experience

• Training on major social media platforms

• Learn digital strategy, content creation, and analytics

• Hands-on experience managing marketing campaigns

• Focus on audience targeting and engagement

• Job-ready skills for digital marketing roles

Career Opportunities:

• Social Media Coordinator

• Digital Marketing Assistant

• Content Creator

• Marketing Assistant

• Social Media Specialist

• Brand Marketing Assistant

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